25th International PR Network Conference: Creative Campaigns and Videos!
“I’m just a bottle – but every time someone brings me back, it’s an expression of the respect they show our rough, honest landscape.” Bottle recycling from the perspective of a returnable bottle,...
View ArticlePurpose not products: How the Corona pandemic will continue to influence our...
What will 2021 bring? You don’t need a crystal ball to predict that the Corona pandemic will stay with us for some time. What is becoming known as the new normal is changing the way we interact...
View ArticleEuromedia incorporates Alana Consultores de Comunicación into its business group
Euromedia Comunicación, the first public relations group in Andalusia, with headquarters in Seville and a 25-year track record in external and internal communication work for more than 500 clients, has...
View ArticleTurn Marketing Goals Into Wins for Your Business
If your company achieved one million social media impressions, was featured twice in “The New York Times,” and earned a new celebrity endorsement last month, you might think your marketing campaign was...
View ArticleIPRN breaks records in 25th anniversary
The International Public Relations Network (IPRN), with member agencies spanning 40 countries, ended its 25th anniversary in 2020 with impressive growth –reaching its highest membership at 54 agencies-...
View ArticleNo Going Back: Applying 2020 Marketing Lessons in a New Year
Virtually every aspect of our personal and professional lives transformed throughout 2020. Some for worse, others for the better. Businesses, too, experienced upheaval, growth and transitions while...
View ArticleW7Worldwide and Bupa Arabia Advise Healthcare Companies to Communicate Now
CEOs and leaders of healthcare providers worldwide have experienced unprecedented levels of demand during the COVID-19 pandemic. The response to the virus put tremendous pressure on healthcare systems...
View ArticleWhy Person-To-Person Communications Matters In Stakeholder Capitalism
Communicators over the last year have been whipsawed by a combination of falling trust in organizations together with rising expectations that organizations, including for-profit corporations, do the...
View ArticleGCC Agency W7Worldwide Announced Winner of Best International Campaign PRCA...
Leading GCC agency W7Worldwide was today announced winner of the PRCA MENA 2021 ‘International Campaign Award’ for their ‘Communicating through Covid-19 Resource Centre’. The agency was also highly...
View ArticleJPA Health recognized by PR Week as 2021 outstanding small agency
JPA Health won the 2021 Outstanding Small Agency Award at PRWeek’s Annual Ceremony. This recognition comes after a record-breaking year of growth for the agency. “As we faced the early stages of a...
View ArticleCorporate Excellence becomes IPRN reputation expert partner
The leading reputation and intangible assets think tank Corporate Excellence has become a new partner of the International Public Relations Network with the goal to provide their expertise, innovation,...
View ArticleThree international agencies, new members of IPRN
The International Public Relations Network (IPRN) has expanded its global reach with the addition of three new international member agencies. IPRN’s new members are: • Cimagen, from Chile. •...
View ArticleEuropean Communication Monitor 2021: The status quo and trends for the...
The 2021 edition of the world’s largest study into strategic communication and public relations has explored current practices and future developments of communications in companies, non-profits and...
View ArticleW7Worldwide’s 7-Step Guide to Maintain Brand Resilience in Covid-19
With intensified scrutiny from the media and the general public during the Covid-19 pandemic, organizations must protect their brand to ensure they continue to be perceived in a favourable light...
View ArticleThought Leadership in the Digital World: Escaping the Ecosystem of Owned Media!
Whether in your private life or in business: No communicator wants to engage in a monologue. Finding an audience and generating consensus are the key building blocks of thought leadership. And today...
View ArticleCorporate Excellence publish a new edition of “Approaching the future 2021”
Corporate Excellence, leading think tank that focuses on reputation, communication, and intangible assets management, have published a new edition of Approaching the Future 2021: Trends in reputation...
View ArticleIn the Covid-19 era, what are the changes for PR agencies?
The members of IPRN gathered in June 8th for an Zoom Conference, organized by Central de Informaçao, where discussed and shared new ways to communicate. During the pandemic, brands, companies and PR...
View ArticleNine important lessons for agencies from dealing with COVID-19
The COVID-19 pandemic has proven to be extremely challenging for agency owners on many levels including but not limited to: Keeping morale and culture alive throughout a remote work force. Recruiting,...
View ArticlePublic relations agencies from around the world gather in Lisbon at the IPRN...
The Annual Congress of the International Public Relations Network (IPRN), currently the world’s largest organization of independent PR agencies, took place at the end of October in Lisbon. With more...
View ArticleW7Worldwide’s Guide for CEOs to Effective Leadership Towards COVID-19
Along the COVID-19 crisis cycle of disruption, management, and recovery, important decisions have become part of everyday for CEOs and big decisions take courage. During the first phase of the crisis,...
View ArticleWith record-breaking revenue gain, Mekky Media Relations becomesseven-figure...
Good news from Mekky Media! The agency continued its successful trajectory in 2021, reaching the milestone of becoming a seven-figure business. The five-year-old agency’s record-breaking annual revenue...
View Article2021, a good year for IPRN despite Covid
2021 was a productive year for IPRN in spite of the difficult economic global context created by the pandemic: a great innovative hybrid AGM in Lisbon with the 25th anniversary gala celebration,...
View ArticleSteinreich Communications adquires leading South African digital marketing...
Our American member, Steinreich Communications Group, Inc., has acquired the Omniado Agency, one of South Africa’s leading design and digital marketing agencies. The acquisition serves as the agency’s...
View ArticleThe International Public Relations Network (IPRN) regarding the Russian...
The International Public Relations Network (IPRN) unanimously condemn the unprecedented action of international aggression, which is the attack of the Russian Federation, supported by Belarus, on the...
View ArticleTDUB awarded in the German Stevie Awards for “rapid response” media relations
Good news from our member TDUB!!! The agency won 4 German Stevie Awards in Gold for their campaing for Finnish IT security provider F-Secure. The jury of the award edition in German gave to TDUB the...
View ArticleW7Worldwide’s 7 Communications Strategies for the Automotive Sector to...
Analysis across industries suggests the global auto industry is emerging as a relatively strong performer in the recovery from the pandemic. The automotive sector’s level overall activity in Q2 of 2021...
View ArticleIPRN and Channel V Media feature in PR Week’s analysis of independent agency...
PR Week, the leading source of news, analysis, features & jobs for the Public Relations industry, in the article “Strong connections forged by independent agency networks”, reviews the main...
View ArticleTwo key documents for protecting your agency’s profitability and your people
Prosper Group, the company that help the owners of independent marketing communications agencies achieve their ambitions and maximize the value of their life’s work, offers the keys to better protect...
View ArticleW7Worldwide’s 7 Winning Cybersecurity Sector Communication Strategies
According to a study by Global Market Insights, the cyber-security industry is expected to be worth $300bn by 2024 – more than double today’s figure. The industry is growing rapidly, and new players...
View ArticleGold Stevie Award for Public Dialog and Eureka
Public Dialog and Eureka agencies were recognized in The 19th Annual International Business Awards®. The project “Xiaomi Kite Cup driven by Land Rover” was awarded a gold statuette in the category:...
View ArticleIPRN held its annual meeting in Cartagena, Colombia
The Annual General Meeting (AGM) of the International Public Relations Agencies Network (IPRN) brought together around 30 agency leaders from all over the world. In the forum, it was confirmed that...
View ArticleJPA Health’s Carrie Jones named to PRWeek’s health influencer 30
Our US partner, JPA Health, have announced the agency’s CEO Carrie Jones, has been named to PRWeek’s Health Influencer 30 list which identifies prominent players influencing pharma and healthcare...
View ArticleRodrigo Viana de Freitas, new president of IPRN
Rodrigo Viana de Freitas, general director of Central de Informação, has just been elected president of the International Public Relations Network (IPRN). The election was held in Cartagena de Indias...
View ArticleNew “Tech Group” at IPRN: Specialized Offer for International Tech-Companies
When companies want to enter a new market abroad, they need experienced partners there. Particularly in PR, world regions and even individual countries differ fundamentally and in many details. The...
View ArticleState of the artificial: how your company can benefit
What AI can do and how your company can benefit. Building blocks for an AI strategy in corporate communications. Everything we thought we knew about AI has changed. Until recently, “artificial...
View ArticleThe Role of Communication: The Reality of Earthquakes
Two earthquakes with a magnitude of 7.7 and 7.6 occurred in 10 citys of Turkey in the south-eastern regions. So far, a total of approximately 45,000 people have lost their lives in these 10 cities. In...
View ArticleIPRN members | 80% pointed out a business growth perspective
25% consider Strategic communication and PR consultancy the major services with opportunities of growth. In 2022, the impact of COVID-19, the economic uncertainty related with the war in Ukraine and...
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Web Summit Rio 2023: Creativity in times of AI
Web Summit Rio 2023. It couldn’t be different. Generative Artificial Intelligence dominated several stages of the Web Summit Rio 2023, considered the largest global event of technology and innovation....
View ArticleTourism Group: Specialized Offer for companies and destinations
The IPRN Tourism Group is made up of agencies with a wealth of knowledge and experience in the sector that aim to share high-value information and develop business in new markets IPRN announces the...
View ArticleIPRN held its annual meeting in San Juan, Puerto Rico
The Annual General Meeting (AGM) of the International Public Relations Agencies Network (IPRN) brought together around 30 agency leaders from all over the world. In the forum, it was confirmed that...
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83% of PR agency members use Artificial Intelligence
The majority of respondents (70%) also indicated a positive business growth perspective for 2024. Never has the expression ‘fast-paced, ever-changing world’ been more relevant. In 2023, the economic...
View ArticleRevolutionizing Listening: Unleashing the Power of Data & Insights
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View ArticleIdeas to Innovation: Technology’s Role in Content Creation
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View ArticleCrisis Management and Climate Urgency: “We’ve always done it this way” no...
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View ArticleCrisis Preparedness in the Digital Age: Building Guardrails of Integrity for...
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View ArticleImplementation and Best Practice of using AI tools in Agencies
This February, IPRN PR Business Survey 2024 revealed that most of our members, a staggering 83%, pointed out that AI is part of business, with only 17% stating that they do not make use of any AI...
View ArticleChallenges and Solutions in the use of AI
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View ArticleHow to Talk to AI: Best Practice Guide
Prompts: How to speak with AI Prompts are the requests we make to AI. How we formulate those questions is key. The quality of the answer we will get depends on the clarity and specificity of what we...
View ArticleA New Chapter in Olympic Games Communication
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View ArticleBehind the business at the 2024 IPRN AGM
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